Developing businesses of the future, better workplaces and better outcomes
Everyone in a leadership or management role has their preferred way of operating.
This self-assessment contains statements about leadership and will help you assess what leadership style you normally operate out of. Six operational styles are identified.
Management / Administration Leadership
Completing the self-assessment will help you understand more about yourself and give you an insight into how your colleagues may also prefer to operate.
It can be used as a personal self-assessment or as part of a wider development activity.
Every leadership book you read will provide you with a different view of leadership.
To help give you an insight to the most longstanding leadership gurus thinking on leadership and what makes a great leader, we have pulled together a short introduction to the thinking of 8 of the 100's of the old-guard 'gurus' of leadership.
If you want to know about Burt Nanus’s Seven Megaskills Of Leadership, James O’Toole’s Characteristics Of Values-Based Leaders, Steven Covey’s Seven Habits Of Highly Successful People, Warren Bennis’s Basic Ingredients Of Leadership, John Gardner’s Attributes Of Leadership, Stephen Covey’s Eight Discernible Characteristics Of Principle-Centred Leaders, Max Depree’s Attributes Of Leadership, Warren Blank’s Nine Natural Laws Of Leadership - then this resource is for you!
Ever wondered why some people talk so enthusiastically about 'marketing' without really understanding the components involved? This article gives you a simple and straightforward insight into the complexities of 'marketing'.
“Marketing is the management process responsible for identifying, anticipating and satisfying customer requirements profitably.”
The official academic definition from CIM (The Chartered Institute of Marketing). This means the ideas, the brand, how you communicate, the design, print process, measuring effectiveness, market research and the psychology of consumer behaviour all count as part of the bigger picture of ‘marketing’.
An understanding of what customers need and value is central to marketing. Learning your customers’ needs and how you can add value through marketing activities paves the way for a successful business in the long-term
A brief overview of the marketing industry: Marketing is a diverse profession with opportunities to be involved in all kinds of businesses.
1) B2B – Marketing To Other Businesses
This short paper sets out the overlapping features of effective leadership and of effective governance.
It highlights the key features of effective leadership and of effective governance, how leaders contribute to effective governance and how governance supports effective leadership.
Although aimed at organisations delivering children’s services, the messages within this short report are relevant to others.
In this video, Paul Bridle explores the question "What is the difference between being a leader, and leadership?"
By 2025, Centennials will account for 30% of the global workforce, jumping into the workplace melting pot of Traditionalists, Baby Boomers, Gen X and Millennials. This article may be something to share with employers you work with.
Their expectations? High.
Their brand loyalty? Low.
But your rewards for winning them over could be huge.
Here, we reveal everything you need to know about this exciting new wave of workers, shoppers and future-shapers to help you prepare your business for long term success.
How well do you know your generations? (more…)
No one can make you feel inferior without your consent.
- Eleanor Roosevelt